16.02.2024
Apetit's Lago di Pudas won silver and bronze at Effie Finland
“Effie case at its finest. The coherence of the whole makes effective marketing look easy,” says the jury about the campaign. This Apetit frozen pizza campaign is the work of Make it Simple, from naming the product to packaging and advertising. Effie is the world’s largest and most prestigious competition measuring the effectiveness of marketing.